Gardens Campaign

Their task
The official tourism body for Cornwall, VisitCornwall has been one of our clients since 2004. In that time our main task has been lead generation for their main holiday guides and pushing traffic to their website. We were also responsible for a ground breaking Gardens Campaign to attract a younger audience to the many award winning gardens.

Our solution
Over the years we have developed a variety of strategies to keep Cornwall high up in the public’s mind. Tactical and extremely targeted advertising, in national press and online have increased lead generation whilst specialist affinity marketing, with aspirational national brands, have increased their email database three fold. This database has become a valuable tool in communicating special offers and news in a regular email, which we send.